Lochend Chalets SEO Campaign + Website Management


Search phrase, call to action (CTA), data capture & content strategy

Provide on page meta including schema markup via json + microdata

Social integration through social cards & the Open Graph Protocol (OGP)

SEO copy writing for current & future pages/posts (2/month)

Image re-sizing & compression

Review & update internal linking structures, permalink structures & breadcrumbs

Content uploads and placement

UX improvements

Set-up Facebook, Instagram, Twitter & Google advertising tracking

Set-up, monitor & analyse Google Tag Manager (GTM)

Analyse & monitor Google Search Console (GSC) & Google Analytics (GA)

Backlink campaigns + management

Multiple cache systems

HTML, Javascript and CSS code minification & compression

Enforced SSL

Script load and deployment priority

Website security and maintenance

Staging + production site management

Daily website and system backups

Host, security and software maintenance

Review & update robots.txt, htaccess & sitemaps files

Monthly reporting